Nick Denton Quotes

Google is basically this idea that sites that link to other sites create a better way to search.

People should understand that Google changes every day.

Before Google, I don't think people put much effort into the ordering of results. You might get a couple thouand results for a query. We saw that a thousand results weren't necessarily as useful as 10 good ones.

Not only is a good name catchy and memorable, it should help people understand what your business does. If your name reflects your products or services you'll have a much better chance of being found [via Google search], so it's important to choose wisely.

Google gives preference to its own products, so having a Google+ account influences your search rankings.

If it isn't on Google, it doesn't exist.

I think the search engines are the new equivalent of publishing: an enabler of information.

Search engine marketing and search engine optimization are critically important to online businesses. You can spend every penny you have on a website, but it will all be for nothing if nobody knows your site is there.

You know, search has never been a strong suit of Facebook.

A world where everyone creates content gets confusing pretty quickly without a good search engine.

Google demotes search results that don't get clicked on.

Google never knew how successful key words would be.

If you're a publisher and you forbid deep linking into your site, or have a paid wall or registration requirement, then you're making it hard to 'point to' your content. When no one points to your content, your content is harder to find because search uses links as a proxy for popularity.

It turns out a human being in two, three or four hours can build a search result that's much better than Google, Yahoo or Ask.

In the U.S., search engines are king. That is because everyone already knows what they are looking for. Brands have been around for a long time.

With the Internet, if you erase something it just means you have to spend another half-minute to find it.

Yahoo is still in many ways the definitive brand of the consumer Internet, but I don't think they can or should compete with Google any longer. That game is over.

When Yelp first took off, our rankings on Google would fluctuate wildly.

All sorts of factors contribute to what Facebook or Twitter present in a feed, or what Google or Bing show us in search results. Our expectation is that those intermediaries will provide open conduits to others' content and that the variables in their processes just help yield the information we find most relevant.

Every day I don't Google my name, there's another beautiful day.

Everyone and his Big Brother wants to log your browsing habits, the better to build a profile of who you are and how you live your life - online and off. Search engine companies offer a benefit in return: more relevant search results. The more they know about you, the better they can tailor information to your needs.

We want to make sure the thing you're looking for is on Google 100 percent of the time.

It's amazing that about 10% of startups couldn't be found on Facebook because they had common names or names that weren't searchable.

Never index your own book.

Search is not just an activity or a destination. It's becoming more integrated and more of a platform.