Thelma Ritter Quotes

We worked very hard to make extensions very simple.

Computers shouldn't be unusable. You don't need to know how to work a telephone switch to make a phone call, or how to use the Hoover Dam to take a shower, or how to work a nuclear-power plant to turn on the lights.

Taken as a whole, consumer technologies have made startling advances, but they still are not as easy to use as they should be.

I shop a lot online... and just the ease of it makes a lot more sense.

Computers are scary. They're nightmares to fix, lose our stuff, and, on occasion, they crash, producing the blue screen of death. Steve Jobs knew this. He knew that computers were bulky and hernia-inducing and Darth Vader black. He understood the value of declarative design.

One of the problems with computers, particularly for the older people, is they were befuddled by them, and the computers have gotten better. They have gotten easier to use. They have gotten less expensive. The software interfaces have made things a lot more accessible.

There is beauty when something works and it works intuitively.

To me, speed is really about convenience.

Things that are ultimately complex must have a simple end user experience if they are to be successful.

Any product that needs a manual to work is broken.

I wrote a lot about the need for an information appliance. I think we've pretty much arrived at one: the iPad. A child could figure out how to use it quickly. Compare it to a DOS computer or even an Apple II; it's no longer nearly as much of a hassle or a mystery.

I feel that it's lovely when, as a user, you're not aware of the complexity.

A software system is transparent when you can look at it and immediately see what is going on. It is simple when what is going on is uncomplicated enough for a human brain to reason about all the potential cases without strain

What users want is convenience and results.

What we're starting to see is that the best apps tend to be the simplest, the easiest to use and the fastest to use.

Every tech product on the body like Jawbone or in the home like August is different. But there are definitely principles that apply across the board for me, such as integration in everyday life and discretion.

If you want to encourage some activity, make it easy.

We've tried to simplify the site because some people found it too difficult to use and were intimidated by it.

I have been working with Hive, part of British Gas, on reinventing the thermostat. Now you can control your heating at the press of a button on your phone. As I say, design should permeate every part of society.

The iPhone is so easy to use and navigate - I'd be lost without it.

It has to be convenient. You have to be able to bank with me anytime.

Consumers have zero time for products that are not simple, intuitive, and attractive to use. This is especially true with Internet products, where clean and useful design is a prerequisite to keeping anyone on your site for more than 30 seconds.

My goal with the makeup line was that you wouldn't have to use brushes. Fingers are my favorite thing.

We refer to Lyft as a 'mullet app.' Simple up front, a lot going on in the back.

Your home should make your life easier.