I do think there is a lot of potential if you have a compelling product and people are willing to pay a premium for that. I think that is what Apple has shown. You can buy a much cheaper cell phone or laptop, but Apple's product is so much better than the alternative, and people are willing to pay that premium.
Haagen-Dazs (a clever Scandi-sounding name invented by Americans in 1961) was bought for its Euro-sounding sophistication by the kind of Americans who first bought those Mercs and Beemers, while Ben & Jerry's (now owned by Unilever) brought a post-hippy sensibility to bear. Buyers saw the brand as saying 'all-natural, organic and Fairtrade.'
Just because you're a luxury brand doesn't mean you have to have an attitude.
I'm super drawn to the high-end brands because they're made with such care and great materials. I really love Chanel, it's my favorite.
Louis Vuitton, the world's biggest luxury brand in terms of sales, is planning to dampen its expansion worldwide and focus on high-end products to preserve its exclusive image.
From Brompton bikes in Australia to Bentleys in the US - the world wants what Britain has to sell.
Once you start compromising, once you start trying to keep cost lower, this is not luxury. Luxury is wanting the best and using the best materials with which to do that.
When you come across something, and its quality is just outrageous, that's probably something of value. It's been that way for hundreds and hundreds of years - the really, really expensive stuff is also really, really high quality.
People think of Apple as a maker of excellent premium hardware. In fact, many reviewers regard Apple devices as the best you can buy.
Luxury goods are the only area in which it is possible to make luxury margins.
Affordable luxury - these are two words that don't go together.
I am a great believer in high-priced people. If a thing cost a lot it may not be any better, but it adds a certain amount of class that the cheap thing can never approach; in the long run it's the higher-priced things that are the cheapest.
It takes eight to nine months for a Berluti client to get a pair of custom-made shoes and it's fine. I was always against see now/buy now, as I don't think it's relevant to what we do and is not a good image of luxury.
Water is free of charge. Why then do people drink Evian?
By packaging a full album into a bundle of music with ringtones, videos and other combinations and variations, we found products that consumers demonstrably valued and were willing to purchase at premium prices. And guess what? We've sold tons of them.
Apple continues to make ever-thinner devices with a superlative build and a luxurious feel. What the company has achieved beneath the surface is worth even more praise.
You can't really have like high end designers for everything.
We need to focus on what we know to do best, and our domain is the highest quality in luxury products and spending the most attention on uncompromising quality, not on being technologically advanced.
The Australians have a scientific approach and a very strong professionalism, a passion to do the best. Theirs is the best wool. And Loro Piana wants the best.
There are now unmistakeable signs of a trend in favor of superior products at premium prices. The consumer is not a moron, she is your wife.
If you go to a really great shop that stocks really great stuff and it doesn't makes it feel like a super secret club there's tons of stuff to find all way time.
I can afford to get Tesco's finest sandwiches rather than the basic ones.
Tod's customers - whatever their nationality - want the very best things in life.
The luxury industry has always been a little bit counter-cyclical.
Ralph Lauren has always stood for providing quality products, creating worlds and inviting people to take part in our dream. We were the innovators of lifestyle advertisements that tell a story and the first to create stores that encourage customers to participate in that lifestyle.
