Customer Response Quotes

I suppose that one of the psychological principles of advertising is to so hammer the name of your product into the mind of the timid buyer that when he is confronted with a brusk demand for an order he can't think of anything else to say, whether he wants it or not.

When a copier sales person cold calls a purchasing manager whom he has never met is it any surprise that the purchasing manager will most likely never return that call?

The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.

With the emergence of the Internet, it has become possible for creative and bold people with focus and determination to establish businesses in some of our remotest communities. But these will not work if they do not have reliable transport routes responding to the impatient modern customer.

Salads was a big indicator of that - there was a huge market out there for it. And why not tap it? Some of the things we are doing now around the globe are responding to customers. It's not because some guy sued you.

When you focus on the consumer, the consumer responds.

Many companies claim they have core values, but typically what they're referring to are generic beliefs: having integrity, making a profit, responding to customers and so on. These values only have meaning when they're defined in terms of how people behave and are ranked to set priorities.

Get a minimum viable product out there, test it out, see how customers respond.

Listening is the hard part. Listening is the important part. The hot button is in the prospect's response.

As you get little pockets of success, then suddenly the light bulbs go on in everyone's head, and more leaders get more confident and make more, bigger decisions, and customers respond well, and it becomes a bit of a flywheel.

In leading-edge companies like Google and Apple, workers are given much freedom and opportunity to play. They know that's an important component of creating new and better products. I believe that at whatever level of work, cashier at a supermarket, janitor at an airport, aide in a cubicle, the addition of a playful attitude makes the job better and the work more enjoyable. A cashier or janitor who smiles and is friendly gets a better response than a surly one.