Josh Kopelman Quotes

There is always one or a few artists who appeal to all sort of people, and, of course, I want to be one of those people.

We don't want it to be obscure music. We're not trying to be indie. We want to be popular.

I'm not afraid to have my music digestible by different ages.

The Situation has mass appeal.

Things meant to appeal to the masses usually end up appealing to no one.

There's no point in really making something if it doesn't appeal to a lot of people or the masses or if it's not seen by a lot of people.

I'm really excited about anything that is able to address the really big markets, so anything that's universally appealing.

If the script is right, I'm not above doing a movie with broad appeal.

I always wanted the films to play in malls, and I wanted as many people as possible to see them. I never want them to be marginalized in the kind of rarefied, elitist world. I always have hopes that the films will permeate culture in a big way. A lot of times, I'm wrong, but it's always the hope.

I want to write music that's going to appeal to everyone.

I want to make something commercial that people can pick up on.

I think there's a far more general audience now because I've done more populist stuff on telly.

It’ll play in Peoria

One has to create music with mass appeal and not something which is niche. With niche music, you will only go a small distance.

Big films help your reach a wider audience, and doing independent films keeps your artistic side happy.

I guess the bottom line is I don't make music that is consumed en masse.

What's very important for me is that I want family audiences - all kinds of audiences - to watch my films, and the more people who watch the movies, the better. So I want to be part of popular cinema.

That's what DSi is all about: Providing simple, quick-to-master experiences that everybody can pick up and enjoy.

I don't want to do something that is so inside that only die-hard fans will appreciate.

Mainstream success is important - that's probably anathema to an indie publication like Pitchfork, but it's what I believe having experienced it personally.

The broadcast networks - they are literally broad. They try to appeal to everyone. They try to reach all of America, all the time. Increasingly, they fail to do that, but they try.

I found the idea of trying to create a show that everyone can enjoy really appealing.

I've done only things I've liked, and I'm happy that others have liked them, too. I hope it keeps going that way. But l would never want to do films which please just one set of audience; they should connect with everyone.

There's a studio formula of making a movie that Betty White fans and Ice Cube fans are going to love, so it's a really broad brush.

There is nothing wrong with wanting to publish - or read - books that have a wide potential audience. But it does generate a certain plodding sameness of tone and subject matter that plagues a lot of contemporary American fiction.