Nicholas Stoller Quotes

If the script is right, I'm not above doing a movie with broad appeal.

Just like multiplex theatres, the industry had become divided, making films that alienated one kind of audience or another. It was really time to come out of the niche and make something that, at a certain level, clicked with everyone. 'Wanted' did just that. It opened the gates once more.

That for me is what intrigues me the most about feature films. It's not like the little kind of esoteric projects that you and your friends get but how do you make something that has a universal appeal. Those are the movies that intrigue me the most.

Singles are your safest songs on the records. Ones that piss fewer people off, that appeal more to the masses.

I'm really excited about anything that is able to address the really big markets, so anything that's universally appealing.

For some critics we might be uncool on account of our popularity.

I want to make something commercial that people can pick up on.

I have a very commercial appetite. I don't like to do high-brow things.

I love a big book, but it's what most people like which makes commerce sing.

One has to create music with mass appeal and not something which is niche. With niche music, you will only go a small distance.

Let me be very frank. I make films keeping within the mainstream and my cinema is popular cinema. I love it this way.

The Situation has mass appeal.

I don't want to do something that is so inside that only die-hard fans will appreciate.

I don't want to become an ivory tower filmmaker. That sounds peculiar, but I want to be a mainstream filmmaker. I want the largest possible audience that I can find - but, of course, on my terms.

Mainstream success is important - that's probably anathema to an indie publication like Pitchfork, but it's what I believe having experienced it personally.

If it's accessible by hundreds of millions of people, then it's as mainstream as it gets.

I love 'Drake and Josh.' It's supposed to have a demographic of ages 9-14, but really, it's 9-84. There is no demographic.

The show I did in England catered to a broad range of people. I like that. I don't want nouveau cult status, though I know we've got that sort of audience in the states.

Even the bands I dig don't have a history of attaining mass consumption.

For me to be a billion-dollar author, I need to have people buying my books at Wal-Mart.

I don't feel I'm making a conscious effort to go more commercial.

Our customer base is not necessarily a leader, an early adopter.

I want my films to get audiences. I am not interested in making them just for myself.

The down-side of these huge-budget movies is that so many people have a hand in them, sometimes they come out a little more vanilla.

The thing that I like about Pee-wee is it can exist on the level of midnight college cult movies that the hip kids are into and, at the same time, it could be something a kid and his family watch together. Being able to straddle both lines of being subversive and, at the same time, very inclusive - I love that about the character.