W. Edwards Deming Quotes
The moral is that it is necssary to innovate, to predict the needs of the customers, and give him more. He that innovates and is lucky will take the market.
Citations
Deming, W. Edwards. Out of the Crisis. MIT Center for Advanced Engineering Study, 1986, p. 25.
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Dr. William Edwards Deming was an American engineer, statistician, professor, author, lecturer, and management consultant. Educated initially as an electrical engineer and later specializing in mathematical physics, he helped develop the sampling techniques still used by the U.S. Department of the Census and the Bureau of Labor Statistics.