Liz Phair Quotes

If people really, really like what we make, 10 minutes after we upload it, we start thinking about new videos.

The video maker doesn't easily face a blank page. Because the videomaker can run it either any way, this way or the other way and erase it if they don't like it and so on.

When I make a video, I'm always thinking about the fans.

I want to put some effort into a bunch of different types of videos. I don't think I'm gonna do 'Man On The Street' messing with people, I don't think I'm gonna do over-the-top wacky comedy.

People go to YouTube to laugh, and as a YouTuber, your job is to figure out a niche and feed people what they want to see. Now that I know what kind of stuff people want to see, then I will keep going down that road and creating videos that are going to make people laugh.

If you want to make YouTube your career, you have to accept that it is also a business. I know everyone's like, 'It's my passion, it's my hobby.' And that's fine; I support that. But if you want to make it your career, it does have a business side.

To build a digital media company, you have to focus equally on content and technology. In content, you have to focus equally on the written word and video.

You know, when I first started making online videos, there were a lot of filmmakers I befriended who were doing it too.

To be a successful Viner, you have to find your own style and be consistent. That will help you stand out from the rest.

I know the video platform so, so, so well. I know the perfect mixture of how comedic a piece has to be, what the video has to be like, what the song has to sound like, to make it successful.

I'm spending way too much time test running my Vine videos. I'll go into a room and close the door and be in there for an hour workshopping a Vine video that I never even post. So that's probably a huge time suck.

I didn't take a lot of the videos seriously; making videos was one of the most tedious things that you can imagine.

Jc and I love our YouTube audience, and we're going to keep producing videos, but we're also really interested in learning what other opportunities are out there.

A lot of people think YouTube is quite easy, when it just isn't. I've been doing YouTube for six years now, and I'd say the hardest years were definitely the first three or four. You have to constantly put out content that is good just to make people come back to your channel, and I work every single day just to try and expand my brand.

When I sit down and make videos, my No. 1 thought is that I want to make a video that I want to watch.

YouTube, as longer form, the content you make there has to keep you entertained for three minutes - or five minutes.

I read the viewer comments and that helps me decide what my next video will be.

Rarely have I seen any really great advertising created without a certain amount of confusion, throw-aways, bent noses, irritation and downright cursedness.

With these Funny or Die videos, I do everything for them. I write them, act in them, and co-direct them with my buddy Brian McGinn, who I grew up with. We also edit them together. We're working on a small scale of Internet videos, but we're slowly trying to make them become a bigger thing.

We brought what we liked from the real world into our videos.

I want to see more people push what it means to be a web show... because it's very difficult to make a living making those types of shows.

When I do music videos, I like to do a take, then see how it looks, so I can correct it.

Really study what types of formats have been working online that you resonate with: get a feel for what works in the current ecosystem of online video. Sometimes, that passion-project you really want to do is not the way to start.

'Take It EZ' was actually the first video I ever produced for.

I've just always been making videos. And then I just put them online and, luckily, they all took off.