Simon Mainwaring Quotes

A brand is only going to want to be more inclusive if they feel like it's going to be good for business as well as making the consumer feel good - so we have to encourage people to do that. Consumers have to stand up and say, 'I have power: my pound or dollar is how I vote.'

Consumers now have a voice. And the fact that consumers can be creators, producers and distributors means they can push back against brands to punish them for their socially irresponsible behavior or reward them for their responsible behavior.

Consumers have not been told effectively enough that they have huge power and that purchasing and shopping involve a moral choice.

Through their own actions, customers can hold companies responsible to higher standards of social responsibility. Through collective action, they can leverage their dollars to combat the force of those investors who myopically pursue profits at the expense of the rest of society.

Consumers desiring a better world have already achieved some successes in this regard, helping to transform several industries from the ground up.

The most impactful way consumers can assert their power is to become mindful shoppers, giving their dollars only to socially responsible companies. In today's world of social media and smart phones, this is easy to do.

I think the big force is going to be consumer buying power.

I hope they can see that as a consumer, if they express themselves, they may make an impact and leverage their impact on the brands, and the brands can leverage their buying power on tens of thousands of polluters - suppliers - in China.

I am the CEO and co-founder of Purpose - a social movement incubator and agency. We work on ways to help millions of people combine their power as citizens, consumers and cultural agents.

Concerned consumers are realizing that they can use social media to organize themselves around shared values to start effective movements. Social media gives them a sounding board to share ideas, as well as a means to punish irresponsible corporate behaviors.

As parents and as consumers, we have the right and the power to pressure the entertainment industry to respond to our needs. Americans, after all, should insist that every corporate giant - whether it produces chemicals or records - accept responsibility for what it produces.

Corporations, consumers, and citizens must begin acting in concert to create a powerful third pillar of social transformation if we hope to meet the social challenges we currently face with equal force. This begins with corporations that choose to alter how they practice capitalism in two ways to serve the greater good.

When controversy calls, corporations can be far more responsive than politicians. The market votes every day, after all.

If the Karmabanque hasn't worked, it's because there isn't yet a critical mass of people who are prepared to fight back and who instead prefer to be victims.

It is in the power of every individual to do that which the community as a whole is powerless to effect.

Creating a better world requires teamwork, partnerships, and collaboration, as we need an entire army of companies to work together to build a better world within the next few decades. This means corporations must embrace the benefits of cooperating with one another.

Since the governments are in the pockets of businesses, who's going to control this most powerful institution? Business is more powerful than politics, and it's more powerful than religion. So it's going to have to be the vigilante consumer.

You may not realize this, but people have the power to change the world.

Obviously we're a consumer nation and you have the power to influence these big corporations who are running the world right now through what you chose to, or not to, purchase.

Causes was founded with the mission of empowering anyone to change the world. Our model is based upon the belief that everyone has the power to have an outsized impact on the world by banding together with other like-minded individuals, taking direct action, and inspiring their friends and their friends' friends to join in.

Viewers can't expect TV to keep developing unless they make their wants known. And let's face it. The best way to make your wants known in this world is by 'beefing'.

What today's business reality makes clear is that brands cannot survive in a society that is failing economically, socially, ethically, and morally.

I really believe in the power of the individual to make change, and our family is a real collection of individuals.

Businesses need to proactively create models that make a difference in society and let everyone else use them, talk about them, emulate them - and build on them.

In the coming years, if not sooner, social media will become a powerful tool that consumers will aggressively use to influence business attitudes and force companies into greater social responsibility - and, I suggest, move us towards a more sustainable practice of capitalism.