Simon Mainwaring Quotes


Through their own actions, customers can hold companies responsible to higher standards of social responsibility. Through collective action, they can leverage their dollars to combat the force of those investors who myopically pursue profits at the expense of the rest of society.


Citations

Mainwaring, Simon. We First: How Brands and Consumers Use Social Media to Build a Better World. Palgrave Macmillan, 2011.

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  • Born:
  • Nationality: English
  • Profession: Founder CEO We First Branding

Simon Mainwaring is a brand futurist, global keynote speaker, and best selling author. He is best known as the author of We First: How Brands and Consumers Use Social Media to Build a Better World and the founder and CEO of We First, a creative consultancy.