Charles Duhigg Quotes
If you look hard enough, you'll find that many of the products we use every day - chewing gums, skin moisturizers, disinfecting wipes, air fresheners, water purifiers, health snacks, antiperspirants, colognes, teeth whiteners, fabric softeners, vitamins - are results of manufactured habits.
Duhigg, Charles. The Power of Habit: Why We Do What We Do in Life and Business. Random House, 2012.
When nutritionists like Dr. Ludwig advocated for whole grain food in the diet, and American consumers started eating more of it, food processors and manufacturers started using the term for a wide range of food that involved grains, many of which were unhealthy. The FDA regulations were too lax and soon the term "whole grain" was being used for very healthy and very unleathy food--a little whole grain and a huige amount of sugar for example was margeted as "whole grain" but was very unhealthy. Often whole gran in small amounts were combined with the traditional milled flour and called "whole grain".
When nutritionists advocated for whole grain food in the diet, and American consumers started eating more of it, food processors and manufacturers started using the term for a wide range of food that involved grains, many of which were unhealthy. The FDA regulations were too lax and soon the term "whole grain" was being used for very healthy and very unleathy food--a little whole grain and a huige amount of sugar for example was margeted as "whole grain" but was very unhealthy. Often whole gran in small amounts were combined with the traditional milled flour and called "whole grain".
Charles Duhigg (born 1974) is an American journalist and non-fiction author. He was a reporter for The New York Times, currently writes for The New Yorker Magazine and is the author of two books on habits and productivity, titled The Power of Habit: Why We Do What We Do in Life and Business and Smarter Faster Better. In 2013, Duhigg was the recipient of the Pulitzer Prize for Explanatory Reporting for a series of 10 articles on the business practices of Apple and other technology companies.
