Simon Helberg Quotes

At Yahoo, we were one of the early proponents of the power of content showcased through new media. SnagFilms, with its large library and breadth of digital distribution, can help shape this next phase, bringing great stories to broad new audiences.

Lately I've been feeling like 50 percent of the great content I read comes from Twitter conversations.

No one has looked at news from new atomic units of content, like a tweet on Twitter.

The seed idea for Rappler really is looking at information cascades. If you think about it, the end goal - when I was raising money for Rappler, I didn't talk about investigative journalism, even though that's our core.

As an industry, YouTube and digital content have a huge upside to creation and virally reach fans, and there's a multi-billion dollar business of advertising attached to that.

When you say 'follow me on Twitter,' and you get 10 million people to follow you - you just leveraged your influence to add value to an app that you have no ownership in.

Hillary Clinton has built a huge machine. Donald Trump's asset is people on Facebook and twitter. He can communicate with them eight or 10 times a day with no money. This is a different world.

You can be labelled but if it doesn't speak to people then it won't work. The social media and online has been really important. Fans are really smart too: they don't want to hear something manufactured or something that has too much marketing behind it.

I'm very active on Twitter and Instagram. I'm always posting pictures from set, and little clues and teasing people with fun things. It's awesome!

You know, I did start a Twitter account, but that's the only thing I do. I feel torn because I don't want to promo myself and force that down people's throats, but on the other hand, that's a component. There's some real interest in, "Hey, what are you doing next?"

If you want reach fans on-line definitely pay attention to things like hashtags and to what's trending at the moment. Try to connect to what's hot and to reach out to and to follow the right people. You never know who might re-tweet you and help you get some more followers.

No matter your sector, chances are that people are already twittering about your products, your brand, your company or at least your industry.

I'm estranged from social media and I don't really deal with it. I tried to work on a website and it took up all my time. People wanted me to have a Twitter account and I spent the whole day figuring out what would be the first message. I still haven't wrapped my head around it.

The idea of scrolling is amazing because you could just bypass everybody's whatever, but then whatever catches your eye - yeah, I don't judge those people who tweet their breakfast, lunch and dinner but, I like to just use it for special occasions.

Playing the villain gets you higher ratings on reality TV and saying outrageous stuff on Twitter gets you more followers.

My feeling is, Twitter's free. If people want to have a political discourse with me on Twitter, and they disagree with me, I've got all the time in the world for that. It's when it gets nasty that I have problems.

It took thirty-eight years before 50 million people gained access to radios. It took television thirteen years to earn an audience that size. It took Instagram a year and a half.

Not only are bloggers suckers for the remarkable, so are the people who read blogs.

I watch people all day long on Instagram, I take part in it too. It's like if you get the piece first, you have to immediately be like "BAH!" stunting.

I thought "I don't need to reach out to my fans, I don't need to have that dialogue with them." But as a musician, you have to constantly - especially since my music is not on the same level as my acting - you have to connect with your fans. I actually feel like I have developed friendships through Twitter, people that I've worked with I can kind of keep up with them. I've totally turned a corner. I get it. And Instagram.

What I worry about is working in this serial medium, where people are talking about your stories before they're done, we have this instant feedback loop now. I'm very active on Tumblr and I have a very active engagement with readers and I love it, but I don't want to start writing to try to please someone else. I don't want my meter to get skewed.

You can never predict what an audience is going to respond to and what they're going to watch. What we always knew was that we were making something that we were proud of and that we thought was important, and we hoped that people would feel the same way.

You get reactions and you connect to people and I love Twitter.

Sometimes I go and I'll look at people's comments and then responses, covers, choreography and fan videos and after a couple hours it's like, uhhh this is a little like...I'm like don't indulge in right now.

The secret to success: find out where people are going and get there first.