Alfred M. Gray Jr. Quotes

The press briefing today I believe has lost much of its usefulness.

There is a profound difference between information and meaning.

Communication and communication strategy is not just part of the game - it is the game.

Having the right message is what matters. It's not who you reach, it's what you say.

There are certain times when most people are in a disposition of being informed, and 'tis incredible what a vast good a little truth might do, spoken in such seasons.

This business of saying the same thing over and over and over again – which to a lot of Washington insiders and pundits is boring – works.

It can always be transformed into an avenue of information.

I don't start with a design objective, I start with a communication objective. I feel my project is successful if it communicates what it is supposed to communicate.

The two words 'information' and 'communication' are often used interchangeably, but they signify quite different things. Information is giving out; communication is getting through.

Information is the resolution of uncertainty.

Football is a game about feelings and intelligence.

The telephone book is full of facts, but it doesn't contain a single idea.

What I care about is maximum information.

Data is not information, information is not knowledge, knowledge is not understanding, understanding is not wisdom.

You don’t know what you don’t know. That’s the nature of the intelligence business.

I do not believe that reorganization will fix what is wrong with our intelligence community….Failures were caused by performance, not organization.

With terrorism becoming the increasing tactic of choice, the military component would become a smaller component of our national security system.

Directors of Central Intelligence are supposed to steer clear of policy.

Intelligence that is not timely is history.

In order to win the war on terrorism, we have to win the war of information. Information is so very, very valuable. This is an important tool in gathering up information.

Words are only as good as the response to those words.

I just love playing with point guards with high Iqs.

When you have a small, balanced squad, you can work better. First of all everyone is involved in every squad list, a meeting can be a good training session.

We should never overestimate an audience's culture, but we should never underestimate their intelligence.

I think there's data, and then there's information that comes from data, and then there's knowledge that comes from information. And then, after knowledge, there is wisdom. I am interested in how to get from data to wisdom.