Jon Taffer Quotes
Bars need to be conceived and built for the local audience, not the personal tastes of the owner. Huge mistakes are made with regard to market research and concepts. Research and capital are paramount!
Taffer, Jon. Raise the Bar: An Action-Based Method for Maximum Customer Reactions. Portfolio/Penguin, 2013.
While successful entrepreneurs require much talent and hard work for success, good fortune and timing are also important factors. Most entrepreneurs fail, and often even the successful ones have failed several times before.
Jonathan Peter Taffer is an American entrepreneur and television personality. He is best known as host of the reality series Bar Rescue on the Paramount Network. He is also credited largely with creating the concept for NFL Sunday Ticket.