Aldous Huxley Quotes

What [Mitt] Romney needs is a personality transplant.

From its skillful editing to its out-of-control budget and its relentless marketing, Mr. Obama's team played a different game at a different level than Sen. John McCain and his traditionalist staff.

There's a basic law, Klein's second, or third, or fourth law of politics in the TV age, which is warm always beats cold, with the exception of Richard Nixon. The nicer guy usually wins.

The Conservatives do not want to go into an election with the leaders' relative ratings as they are - but it is depressing to hear that plans are afoot to paint Miliband as the Michael Dukakis of British politics: part of a metropolitan elite with no understanding of mainstream concerns.

I think the age of the modern media campaign has created a new icon, the celebrity-in-chief. Political elections have become wars fought by candidates with opposing values.

The degree to which campaigns have become dominated by marketing is breaking the spirit of democracy, and we're all just so sick of it, across party lines.

Eisenhower was willing to experiment with television to promote his candidacy, his Democratic opponent Adlai Stevenson was less inclined to do so. Fearful that the election might become a simple decision between “Ivory soap vs. Palmolive,” Stevenson shunned short, televised commercials and opted instead to talk sense to the American people with more substantive speeches.

[Ronald Reagan] turned the White House into a soft focus TV studio.

Television, with its triple advantages of sight, sound and motion, can make or break a candidate, a party or a platform. In my opinion television must not be considered as supplementary media but as the heart of your program to “win friends and influence people.

Political debates, which are considered central to modern American political campaigns, appear useless as they put pressure on each candidate to put on some sort of act, to show in an impossibly brief time a superior, distinctive personality and command of the issues; the debates therefore are…fake

You can't win an election with money alone.

Since the rise of television in the 1950s, the media have become the central forum for American politicking, and increasingly today that role is being played by the blogosphere. With the blogger and the viewer replacing the pamphleteer and the parader, politicians focus on marketing themselves and their causes to passive consumers rather than mobilizing passionate soldiers. The new language of politics sounds like this: Spin doctors stage photo ops as pollsters survey voter preferences, spawning celebrity candidates.

Nobody understood how to use television for his own purposes better than Nixon, despite his poor showing against John F. Kennedy in the televised presidential debate.

I am not naive or stupid enough to imagine that people are just going to look at my face and vote for me.

I think film promotion has become really important in today's time. PM Narendra Modi also felt the need to do campaigning. If he doesn't do that, then nobody will give vote to him.

Politics is not really politics any more. It is run, for the most part, by Madison Avenue advertising firms, who sell politicians to the public the way they sell bars of soap or cans of beer.

You may scoff at the Tooth Fairy if you like. But the Tooth Fairy's approach has gotten more politicians elected than any economist's analysis.

I think the Obama Administration has done a lousy job marketing and selling and explaining this entire thing. And, as a result, all of these right-wing front organizations financed by the Koch brothers, are blanketing the airwaves with lies about Obamacare. And people are scared.

Other Republican candidates may retort to personal attacks and negative ads.

Every dollar not spent is another dollar you have to reach the voters and convey a message.

Dogs are great assets to candidates, and the feeling seems to be engendered that if a dog loves the candidate, he can't be all that bad.

If you looked at Jeb Bush's campaign, it's more than just money. It's the nature of the candidate and the message and all that stuff.

I think the presidency is a bad way to measure the effective campaign finance, because in the presidency, there is so much publicity, there's so much money floating around.

It's a matter of fact that Senator Obama has spent more money on negative ads than any political campaign in history.

People get together and they donate to organizations so that a pile of money can be used to create a message that can be broadcast en masse as part of the a political campaign. They are the lifeblood of Hillary Clinton campaign, the banks and all these big time rich people from Hollywood and Silicon Valley are the mother's milk of her campaign. They are the money. She just doesn't want Donald Trump to have it or any other Republican to have it or any average citizen to be able to bundle his money with other people's money and create an ad or a campaign.