John Quelch Quotes


A company's commitment to searching out potential blockbusters and then investing in marketing to convert potential to reality attracts and retains top scientists and creatives.


Citations

Quelch, John A. "The Blockbuster Myth." Harvard Business School Working Knowledge, 2010.

Related Quotes

John Quelch
John Quelch
  • Born: August 8, 1951
  • Nationality: American
  • Profession: Educator

John Anthony Quelch CBE is the Leonard M. Miller University Chair Professor, Vice Provost for Executive Education and Dean of the Miami Patti and Allan Herbert Business School at the University of Miami. He is also the Charles Edward Wilson Professor of Business Administration Emeritus at Harvard Business School and Dean Emeritus at the China Europe International Business School, Shanghai.