It's all run by one person, but, real talk, Brandon McCartney is a book author, the Based God is perfect and Lil B is the trendsetter, the person that everyone follows and pays attention to.
I am very proud to align myself with Miken - a brand known as an innovator and leader in the development of high performance sports equipment.
As a brand, Ahla is one of Strauss-Elite's strongest. But we need to do a lot of marketing in order to regain market leadership. I have no doubt that we will do that, even if it takes time.
I tell young entrepreneurs to use the leader in their industry and as a benchmark as they work to create their own brand. Don't look at what your competition is doing - if you emulate the leader in your industry, you will achieve a higher level of engagement with consumers and make their buying experience richer.
I worked with the best - Givenchy, Dior, Yves Saint Laurent - and it gave me an ability to be confident. It turned me into a CEO and a creative director and a brand.
Overnight the digital age had changed the course of history for our company. Everything that we thought was in our control no longer was. But within a year we had invested in social media and digital experts. Now Starbucks is the number one brand on Facebook.
Transforming a brand into a socially responsible leader doesn't happen overnight by simply writing new marketing and advertising strategies. It takes effort to identify a vision that your customers will find credible and aligned with their values.
In response to the making of DSMNY, a change in the Chelsea store became necessary. My flagship stores always have to lead the way.
I want to be like the Nike or Apple of children's books.
Slow and steady is the way we built our brand, and I think that's why it's one of the leading home space brands.
I think this is where we're trying to get to eventually as a league too hopefully. To have an opportunity to represent and be a leader of a global brand, for me, it was a great decision.
All leading brands started with and still possess the DNA of innovation and creativity, but it is often limited to one or two areas such as design or engineering. For a company to prosper, it must inject this innovative spirit into every aspect of the business.
The best merchants in the world aren't the ones predicting what's cool next; we're the ones dictating what's cool next.
