Chiara Ferragni Quotes

I was always a guy who wanted to be associated with a brand that meant something to me, something I was proud to be associated with... I always wanted sponsors that felt good to be associated with me as well.

The bigger fan base you have, the more companies will be attracted to you. And having a following, you can be so much more involved being a representative with the brand you're working with.

I think people love having a person behind a brand who lives it. The idea of storytelling is really important.

I've been fortunate enough to pick the brands that I collaborate with based on if they feel authentic to me and if it's on-brand with what I am doing.

Just because #ad or #spon is there doesn't mean I'm only doing it for money. I make sure, in the text, that it's very obvious that I'm having fun.

As a public figure, I'm always interested in being part of brands that I actually enjoy. So, I would never do something with somebody I don't believe in, a product I don't believe in. There are so many products out there that I love that I'd chomp at the bit to be a part of their campaign.

It is important for me that I represent a brand that reflects my personality.

I'm very pleased with being a part of the Bean Pole family. It's a relationship that makes sense to me. I'm very pleased to have my name associated with Bean Pole Jeans.

For content creators, it's really important to be honest. Your audience will appreciate if you're stingy with the brands you work with.

Rather than spend millions getting film stars, I am quite happy to be brand ambassador myself.

Adidas is just right. They've been, like, a partner I couldn't be more thankful for. I really feel like they've helped increase my popularity. You know? It's tight to be able to attach to their brand and be able to add whatever I can offer to their brand. It's nice to know that they appreciate it. They are always showing love.

I had an advantage because people would post me on blogs because I had co-signs from Kanye West, Def Jam, and G.O.O.D. Music. Everything I put out, the blogs would put up. When I realized that, I used that to my advantage and helped build my following on my own.

A lot of brands, you can't touch them. When you're dealing with Snoop Dogg, he brings you closer to the brand and it feels like it's a part of you.

If you go out there and your main purpose is to get a sponsor, then it's not gonna work. Just go out there and have fun. That's how I got sponsored.

Good social media is authentic. What makes social media work is actually having something to say.

My role is to embody the Black Opium woman - I suppose you have to be the living embodiment of all the intangible things the brand stands for.

Because of the nature of my brand, it's so important our readers know it really is me behind my keyboard.

Individuals who are out there to make transactions with pay-per-tweets, it's a turnoff for their fans, rightfully so.

I'm a longtime fan of American Eagle, so when they approached me about joining their 'Live Your Life' campaign, it already felt like an organic fit.

I've never been comfortable being a pawn. I work with brands where I feel like I can have my say and companies that I'm proud to be in a relationship with. Partnerships take a lot of time. If I am going to put my name and my face and my energy behind something, I want it to be authentic.

As far as the outside things goes with Red Bull - I like the brand a lot, and obviously, I like the team a lot. We've always been a good fit for each other, so from that side, it's all been really good.

If someone wants to offer me some money to talk about something that I feel strongly about on Twitter - and I don't feel it's diminishing in any way my messages - I don't see why not.

What I love so much about being a part of Umbro and the partnership is they authentically let me be me.

I might not be the most whatever in the world but I've built credibility with the audience that means something. So, I can sort of have that thing about me and I always wear a nice suit as well, which is important.

I never want to be randomly posing with a product or putting my name to a brand arbitrarily.