Rosser Reeves Quotes
This could be a close election. I can pretty much tell which states are going to be close. If you would start two or three weeks before Election Day and saturate those critical states with [TV Advertising] spots, it could swing the election.
See {583344} for Dewey's famous reply.
Rosser Reeves, 1910-?, Advertising Executive, Offer to Thomas E. Dewey in the Middle of the Presidential Campaign, 1948
Sourced by: Eigen's Political and Historical Quotations
See {583345} for the offer.
At the time of this statement neither major political party had a base large enough to win a Presidential election. The winner must get independent votes. However, much campaigning is done to motivate the base as without the base winning is also impossible.
In the 2012 election, the candidates campaigned at all in only 10 states after the political conventions.
Diebold was the manufacturer of Computerized Voting Machines which had more than 130,000 in service by 2006 serving millions of voters. The University of Maryland and others had done studies on the Diebold machines and demonstrated that there were a number of different ways that the vote count could be tampered with by someone wishing to control the vote results. Although not illegal for a voting machine manufacturer with knowledge of how to rig their voting machines, this quotation was used by the many people who opposed computerized voting machines generically and many who suspected a strong partisan vote rigging capability to support their positions.
The margin of victory was 50,000 votes; however, there were accusations that Buchanan had “bought” the election.
On that date, a few days before the election the FBI Director publicly announced that he was reopening the Investigation into possible wrongdoing of Ms. Clinon's use of provate emails. He had earlier cleared her of all criminal wrongdoing and and he claimed that they had found a new computer that had some e-mails that they had not not yet examined for possible criminal activity. In addition WikiLeaks published on the Internet thousands of private e-mails that the Russians had hacked from her campaign chairman and her comittee. The two things started moving her trend down so that she only one the popular vote by almsot 3 million votes and she needed more to overcome the electoral collage gave to rural and small states. Ironically, the FBI went throught the contents of the computer and after the election announced that there was nothing there that incriminated Ms. Clinton, and there was no criminal activity found in all the hacked e-mails. And the FBI Director was chastized by the Republican Justice Department after Donald Trump took office for improperly making pubic investigation details before there were any findings. The FBI Director was subsequently fired but this and otehr reasons were given as the reason.
It was, but each subsequent Presidential election grew much commercial, more sophisticated, and more expensive.
- Born: September 10, 1910
- Died: January 24, 1984
- Nationality: American
- Profession: Businessman
Rosser Reeves was an American advertising executive and pioneer of television advertising; Reeves generated millions for his clients. The Ted Bates agency, where he rose to chairman, exists today as Bates CHI & Partners.
