Frank Luntz Quotes

Learn the art of the pitch and of messaging.

Take advantage of every opportunity to practice your communication skills so that when important occasions arise, you will have the gift, the style, the sharpness, the clarity, and the emotions to affect other people.

If you want to convey a message, you must do so in an enjoyable format.

Remember that how you say something is as important as what you say.

Nobody has a magic lamp which can tell you in advance whether what you say will be effective in persuading an audience.

Different people need different kinds of communication for it to have the same effect. That was something I had to learn.

I want people to hear what I have to say, and I want to be able to get a lot of points across.

Ideas are only as good as your ability to communicate them.

Your message means less than the way the message is delivered, because in actuality, the way the message is delivered, IS the message.

The most important thing to remember is you must know your audience.

Attitude and the spirit in which we communicate are as important as the words we say.

The most important thing for a director is being able to communicate. When you communicate comfortably, regardless of what you're saying, it can always be processed.

If people don't want to listen to you, what makes you think they want to hear from your sweater?

I use a different style if I'm speaking to a big crowd; I can gin up folks pretty well. But when I'm in these town hall settings, my job is not to throw them a lot of red meat. I want to give them a sense of my thought process.

When you show up to speak publically, you have to show up to give. You always know the ones who do and the ones who don't.

You want the audience to get your movie, and you want the audience to like it. It's as simple as that. If they don't understand what you're trying to say, you've failed. Of course, you can't get 100 percent of the crowd to understand the movie, but you know when you've reached the people you want to reach.

Communication is my thing.

If we had no language we'd have nothing.

"You learn when you listen. You earn when you listen - not just money, but respect.

The quality of business communications has become poorer in recent years as people avoid phone calls and face-to-face meetings, I can only assume, in some misguided quest for efficiency.

I don't care about preaching to the converted.

Effective communication is a key factor in the success of your product.

The manner of your speaking is full as important as the matter, as more people have ears to be tickled than understandings to judge.

Nothing in life is more important than the ability to communicate effectively.

Marketing is about values. It's a complicated and noisy world, and we're not going to get a chance to get people to remember much about us. No company is. So we have to be really clear about what we want them to know about us.