Ray Kroc Quotes


No self-respecting pitcher throws the same way to every batter and no self-respecting salesman makes the same pitch to every client.


Citations

Kroc, Ray, and Robert Anderson. Grinding It Out: The Making of McDonald's. Henry Regnery Company, 1977, p. 11.

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Ray Kroc
Ray Kroc
  • Born: October 5, 1902
  • Died: January 14, 1984
  • Nationality: American
  • Profession: Businessman; Franchisor

Raymond Albert Kroc was an American businessman. He joined the California company McDonald's in 1954, after the McDonald brothers had franchised nine locations out from their original 1948 operation in San Bernardino. This set the stage for national expansion with the help of Kroc, eventually leading to a global franchise, making it the most successful fast food corporation in the world. Kroc was included in Time 100: The Most Important People of the Century, and amassed a multi-million dollar fortune during his lifetime. He owned the San Diego Padres baseball team from 1974 until his death in 1984.