John Prendergast Quotes
Most Americans may not realize that the news they consume is driven in part by the media mantra, 'if it bleeds, it leads.'
Prendergast, John, and Don Cheadle. The Enough Moment: Fighting to End Africa's Worst Human Rights Crimes. Crown, 2010.
He coined the term to refer to the new type of journalism that was being practiced by William Randolph Hearst and Joseph Pulitzer. These two men were very successful at the expense of the other newspapers who demeaned their style of journalism. See {615131} for a definition of “yellow journalism”.
John Prendergast is an American human rights and anti-corruption activist, author, and former Director for African Affairs at the National Security Council. He is the Founding Director of the Enough Project, a nonprofit human rights organization, and co-founder with George Clooney of The Sentry.