Josh Schwartz Quotes

I know that starting out as a young band, it's really easy to get lost with bands that sound the same or with the plethora of music that's out there.

If your music is great, you will have fans, not because you have spent time chatting on social media.

Radio and TV can still push a band, but things need to be shaken up. There is the Internet, but mostly what I see there is little kids on YouTube playing music.

With instrumental music, it is traditionally hard to get exposure.

You make your music, then you try to find whatever audience is out there for it.

It's easy to get lost in the shuffle, and just enticing people to hear the music for free doesn't mean that much when everyone else is essentially doing the same thing on MySpace, or wherever.

I can't wait to start something up myself that is actually about giving unsigned bands the exposure they deserve, especially when they travel so far to play the smallest gig they've ever played in their lives.

I saw how hard it was for even really talented bands to reach an audience.

Social media being used to discover new artists is great. There's not a barrier to enter the industry. People can just post music and share it. And if it's good enough, and people like it, it will grow.

I don't want to be an artist; I don't really want to sing - though I do sing on a few songs. But I want to be the guy that presents new music from both new artists and established artists at the same time.

Distributing the music is so easy it's moot. So now the delicate art of calling attention to your music means everything. Marketing is distribution.

The music industry is saying, This is the format, and if you'll fit into this format, you can be on radio, and if radio will play you, MTV will expose you, and MTV will expose you, we'll sell records.

When you don't have a record label and you have been on your own as we have, you can look at all these other ways you can get in touch with other people and get music out there again.

Some artists and indie musicians see Spotify fairly positively - as a way of getting noticed, of getting your music out there where folks can hear it risk-free.

In the old days, a TV sync was perceived as not so cool or whittling away at your indie cred. Now it's seen as much more of an opportunity than a sellout, as a way to find fans who wouldn't have ordinarily come across their genre of music.

I always wanted the world to hear my music, but I didn't know how I was gonna go about it.

I'd love to get played on the radio, but it just doesn't happen.

I find a lot of up-and-coming musicians I enjoy, present them to my viewers - and hopefully inflate the growth of these artists by putting them in front an audience that wouldn't have been aware of them.

Music companies and buyers are not too encouraging towards independent musicians. Everyone wants to play safe and go with established names, but unless one breaks this routine, no new talent will come and survive.

I have a day job Monday to Friday. I work at a record label in Brooklyn called Ba Da Bing. It's a great indie label and I listen to music all day. I meet people online and find out about the cool new music blogs.

The problem with working under an outside label is that your music never seems to reach the right people.

I once worked at a record label called London Records. The company was owned by Roger Ames, one of the most successful figures in the British music industry. Roger always placed a value on loafing, on holidays, on not being in the office all the time.

At Spotify, we really want you to democratically win as a musician. We want you to win because your music is the best music.

I am passionate about finding undiscovered and talented artists. I want to help those artists get to the next level and provide existing artists with a new way to reach fans. I wanted to partner with the Cutting Edge Group because they share my vision and have a proven track record in innovation in the music business.

I'm not saying you can't be successful in the music industry without Spotify. But when I look at the future of music, I don't think scarcity is the model anymore. We have to embrace ubiquity - that music is everywhere.