Chris Cornell Quotes

If your music is great, you will have fans, not because you have spent time chatting on social media.

The Internet was a saving grace for promoting and exposing, and even creating. It's a parallel world to the music industry that already exists, and I'm glad to be a part of it.

It's really hard in this day and age, with radio and MTV being so consolidated, to get new music out there. I think we've become a really legitimate, viable avenue for getting new music out there.

I really like streaming services. It's a great way for people to find your music.

Social media being used to discover new artists is great. There's not a barrier to enter the industry. People can just post music and share it. And if it's good enough, and people like it, it will grow.

It's a world now where you don't necessarily have to be on the radio or be on the TV to be a star. Your audience can find you and find the music.

As a technology guy, and someone in music, I'm on top of technology and social media.

Recorded music is more a marketing tool than a revenue source.

When you don't have a record label and you have been on your own as we have, you can look at all these other ways you can get in touch with other people and get music out there again.

A lot of people see a Nissan ad and they see a finished product in a record store or on iTunes and that's the face of the band.

It's so different now coming out as a new artist today than it was when I came out almost ten years ago. Now, it's all about singles, it's really quick, it's online. I came out when people sold records and they still do today but - I don't know what the key is.

Social media and music in general have been changing so fast. You can go on Twitter and go from one artist to another. What I really like about it is the opportunity to communicate directly with your fans.

I think the next big thing in music, and it's kind of because I come from the tech industry, is actually, I think it's the platform... Spotify is incredibly interesting. I think the platform is becoming the star.

Distribution has really changed. You can make a record with a laptop in the morning and have it up on YouTube in the afternoon and be a star overnight. The talent on YouTube is incredible, and it can spread like wildfire. The downside is that it's very hard to convince the younger generation that they should pay for music.

The alternate media are becoming important and viable alternatives to playing live. Records, videos, that kind of thing. They're going to start to count for something. Because there's only a limited amount of us-time available to us.

You make your music, then you try to find whatever audience is out there for it.

YouTube provides a unique opportunity for all musicians to market and promote their music and directly engage their fans.

It's easy to get lost in the shuffle, and just enticing people to hear the music for free doesn't mean that much when everyone else is essentially doing the same thing on MySpace, or wherever.

Look at music for what it's worth around the world and not just America. In other countries, people are still buying CDs and going to record stores. But in America, it's all about digital. The game is breaking down. But, look at me, you need to know how to play the game the right way.

My whole career began because I was always putting my music on the Internet. By the time I had my first tour, I had an audience everywhere I went, because people were listening online. I started with a website, Jasonmraz.com, pre-YouTube. You could e-mail me directly, and I would send you a CD.

I can't wait to start something up myself that is actually about giving unsigned bands the exposure they deserve, especially when they travel so far to play the smallest gig they've ever played in their lives.

Listen, we're still selling stardom. That doesn't go away because MTV decides they can't play videos or they want to program themselves more as a traditional T.V. station. Vevo and YouTube are like MTV online, and on demand.

With the new ways of getting music out, you don't need a label if you're a legacy artist.

Good bands won't get famous anymore unless they get really lucky.

People are doing what they can these days and looking for creative ways to sell music.