David Ogilvy Quotes

I love marketing a lot, and I'm very creative when it comes to developing ideas for shows or publicity campaigns.

I love the creative process - brainstorming and coming up with campaigns.

Ideas are like everything else. They've got to be marketed.

If you have one good idea, people will lend you twenty.

If you have ideas, you have the main asset you need, and there isn't any limit to what you can do with your business and your life. Ideas are any man's greatest asset.

We want to say the same thing. The press wants something different. The people who are successful in our end of the business are those who find different ways of saying the same thing.

I've always been obsessed with marketing and media. I always wanted to be a business brand owner. I wanted to create things.

Never leave the site of a strong idea without doing something to execute around it.

Ideas are commodity. Execution of them is not.

Competition is a great thing and critically important in any industry. I respect the companies that build their brand through innovation/great product, packaging, sharp marketing and clever ideas.

Money is attracted to great ideas.

There are three creativities: creativity in technology, in product planning, and in marketing. To have any one of these without the others is self defeating in business.

Big ideas are usually simple ideas.

You must be very patient, very persistent. The world isn't going to shower gold coins on you just because you have a good idea. You're going to have to work like crazy to bring that idea to the attention of people. They're not going to buy it unless they know about it.

The business community wants remarkable advertising, but turns a cold shoulder to the kind of people who can produce it. That is why most advertisements are so infernally dull.... our business needs massive transfusions of talent. And talent, I believe, is most likely to be found among nonconformists, dissenters, and rebels.

We hear again and again from founders, that they wish they had waited to start a startup until they came up with an idea they really loved.

The most powerful force in the world is a big idea- if it is the hands of a great entrepreneur.

You will never win fame and fortune unless you invent big ideas.

Business has only two basic functions - marketing and innovation.

Money doesn't excite me - my ideas excite me.

One of the secrets to success is ideas mixed with inspiration

To have ideas one must have imagination. To express ideas one must have science.

It all must start with an inspired, spontaneous idea.

A taste for literature and a turn for business, united in the same person, never fails to make a great man.

As soon as I stopped trying to think about a business idea and started focusing on what I’m passionate about, that’s when it came to me.