JAMES JANNARD

Red is a benevolent dictatorship.

Making the leap from the best sunglasses company in the world to a world-class brand is a natural transition.

There's talent on the streets, kids with ideas who have stories to tell and never get a chance.

I figured, 'Why not put goggle characteristics like peripheral protection and face fit into sunglasses?'

Anyone who wears glasses can be an Oakley consumer.

I'm terrifically absentminded.

I have done my best. I saw a fatal flaw in the camera industry. We did our best to address it.

I'm not Bill Gates. And I'm not Ted Turner.

Mad science is my middle name.

With the release of the Dragon sensor... I have finished my mission. I am done posting. I will no longer be the face of Red.

The concept of Red was to build a camera with as much capability as possible... for the professional market. Then we thought we could extend it down a bit to the prosumer level. Apparently, that was a mistake.

Red is a benevolent dictatorship.

Anyone who wears glasses can be an Oakley consumer.

Mad science is my middle name.

There's talent on the streets, kids with ideas who have stories to tell and never get a chance.

I have a Bolex, Aaton, Arriflex, Eyemo, Filmo, Mitchell, Photosonic, Beaulieu, Keystone - just about every movie camera you can think of.

Making the leap from the best sunglasses company in the world to a world-class brand is a natural transition.

I'm not Bill Gates. And I'm not Ted Turner.

I'm terrifically absentminded.

With the release of the Dragon sensor... I have finished my mission. I am done posting. I will no longer be the face of Red.

What separates us from other camera companies is that the vision guy is the decision maker. That was one of my biggest advantages at Oakley, and it's the same at Red - I'm in the trenches, in the product development, and I make the final call.

I have done my best. I saw a fatal flaw in the camera industry. We did our best to address it.

I figured, 'Why not put goggle characteristics like peripheral protection and face fit into sunglasses?'