Target Demographics Quotes

What I think is that Fox has done a very smart job of carving out their place.

Surprisingly, though, you know, there are red states in which we are doing very well because the Democrats don't really even try in the red states and they don't visit there. So it's too soon to say. You know, at this point we are building a movement. We are reaching out, especially to millennials.

Basically you want as many people as possible to see your movie.

I go on Twitter and I ask my viewers, 'What would you like to see next season in my line?' or 'What are things you love to wear?' They're the ones wearing it, so I want to make sure it applies to them.

True marketing starts...with the customer, his demographics, his realities, his needs, his values. It does not ask, "What do we want to sell?" It asks, "What does the customer want to buy?"

You never know what the public is going to respond to or relate to.

Network's rating dependent. A show might not stick. A lot's timing. Like, my Bradley Cooper in 'Kitchen Confidential' didn't always work. Cable supports young shows. TV Land, which you can find on Hulu, Amazon, iTunes, wanted 'Younger.' They came to me.

The StarTalks - while kids can watch them, they're actually targeted at adults. Because adults outnumber kids five to one, and adults vote, and adults wield resources, and adults are heads of agencies. So if we're going to affect policy, or affect attitudes, for me, the adults have always been the target population.

You can't test great advertising. You can only test the mediocre. Not that I don't care about demographics. You have to understand who you're going after.

Within the U.S., you could have argued that most people who watch 'Mad Men' would watch 'House of Cards.' But the viewing is much more on par with the large-scale mainstream things like 'The Walking Dead.' It was much younger than we thought.

I have to understand how we are going to market the movie. We view marketing as an extension of content creation... Every time a consumer sees our movie, in whatever form, our obligation is to entertain the audience.

I am always surprised at what movie studios think people will want to see. I'm even more surprised at how often they are correct.

We must not ignore the younger electorate in a fight for older swing voters who we can be confident will go to the polls.

The Holy Grail audience are young people and, at the end of the day, that's who gets courted.

For network TV, you obviously have to appeal to a wide viewership.

How can we grow the game? It's a conversation in every sport, how do you tap into the millennials? Golf is no different.

In America, instead of making the audience come to the film, the idea seems to be for you to go to the audience. They come up with the demographics for the film and then the film is made and sold strictly to that audience.

The people the Republicans should reach out to are the white votes, the white voters who didn't vote in the last election. The propagandists are leading us down the wrong path.

As a producer, I always want to know what makes the kids tick.