My goal is to bridge the gap between social media and traditional media.
Music and film are inseparable. They always have been and always will be.
Perhaps unscripted reality shows and written fiction have already blurred together into some new amalgamated mush, just as the line between commercials and programs has been trashed.
I think it's even more important to have quality in this era of Web media than it has ever been. The fusion of platform technology plus talent is what the next wave is all about, and that's where Vox Media is positioned.
I'm interested in exploring the places where all media meet. As TV, Internet, art, games and movies all start moving towards the same point, I want to be part of inventing that space. I'd like to explore media that are traditionally seen as part of the mainstream but not necessarily utilize mainstream formulas.
There are plenty of genre-crossover books, films, and games out there, but to do the job well, you have to do more than just smoosh a couple of 'in' concepts together, and hey presto, instant millions.
Blake Edwards has set up an extraordinary combination of moods in 'Peter Gunn.' When you stop to analyze it, you can't find the boundaries where the music stops and the show takes over.
For all the power of video and film, I am not giving up my pen. I am just much more likely to try to link essays to webcasts or videos. The best way for these two media to move forward, to inform and make change, is in tandem; together they are more than the sum of their parts.
The beauty is that we can blur film and TV a little bit more.