Media Campaigns Quotes

Apart from films I've been shooting a lot of ads and signing on with a lot of brands as their primary endorser.

Right after undergrad, I started doing low-level work on health issues in sub-Saharan Africa, and what struck me was the disconnect between how people in New York would speak about some of the issues people were facing. At the time, 2006-ish, there were a number of big media campaigns to raise awareness about HIV in sub-Saharan Africa.

I travel a lot to promote the perfumes and to do the commercials.

The marketing costs are insane now. So even if you've got a picture like 'Flipped' which cost under $14 million, or $13.5 million, you're still going to spend on an national basis, if you release with a good national release, you're still going to spend, you know, $30-$40 million.

Just advertising departments with legs and high heels.

I love commercials.

If we continue to fight the National Rifle Association on their home court, which is the legislative front, I think we'll continue to be frustrated. But when you have an ability to go directly to the public, that's a completely different field of engagement, and I think the NRA is not adept at that kind of engagement.

At some point, I'll do more McDonald's commercials if I have to.

Protest actions and propaganda are two slightly different things.

From the age of 8, I was running media campaigns on global issues back home in Australia. I was ever so slightly precocious. I would meet with senior Australian government officials, including the prime minister and foreign minister, proposing various solutions to third-world debt and malnutrition.