Enhanced Viewing Quotes

The visceral experience of seeing a movie in three dimensions, coming at you in the theater, is obviously here to stay, because it is a unique experience. I think that kind of format is only appropriate for some genres, but I'm all for it.

I remember at 16 years old, growing up in Queens, we were punks, but hey, when we went to the theater, we wore a shirt and tie! Similarly, I believe that to keep movie theaters in existence, they're gonna have to make 'em an event, have a couch, a table and drinks or something. Otherwise, there's no reason to get out of your bed!

At Pixar, we've been huge fans of any new technology that makes the viewer experience of our movies better. Blu-ray is the best yet because the picture quality, especially for our movies, is unbelievable.

I have nothing against 3-D in theory. But I've also never run to the movies because something's in 3-D.

The home viewing experience is slightly different and there's room for these kinds of extra excursions.

I love 3-D, and for certain movies it can be really great, and for certain movies it can be poison.

The whole idea is to propose an immersive experience. When you watch tennis, you watch from the outside, you're far from the court, the camera is far away and the whole story is about two persons hitting a tennis ball and trying to win.

Football is a more beautiful game in high definition.

With a lot of films, people are sitting on the outside looking in, but I want the audience to get a bit more intimately involved with what's going on, so that they maybe can experience it a little bit more intensely.

When people see what real 3D looks like, they'll go, "Oh, that's why I spend an extra $5 a cinema ticket. That's worth it!"

Engagement means that in the future there will be a lot more ways for our audience to interact with Univision content.

Vodafone is building a digital stadium in Istanbul. It is really worth going to see that. The whole experience will change with the possibilities viewers will have.