Creative Promotion Quotes

I think when you make something that is non-mainstream and people don't have automatic way of consuming, like you don't have a big star, or a hit song or marketing money then you need to find some way to make audience aware of your film.

When my company was first getting off the ground, we were completely lost in the shuffle, despite our best efforts. In 2012, however, we had a 28-foot-long, 15,000-pound secret weapon. To stand out amid the gala parties and blow-out bashes hosted by much bigger tech companies, HootSuite decided to take to the streets.

I think it speaks to the fact that other people are as excited about originality as we are. I think the thing that has been wonderfully communicated in the trailers and all the promotion for the movie [Swiss Army Man] is that it isn't like anything else you've ever seen, and we're not just saying that. I think that excites people.

I tour a lot and interview a lot. I'm on the Internet and doing stuff. I go out and promote. I've got a bass drum and a sandwich sign and a washboard. You just have to shout louder and louder that you're still alive.

There's not a lot of original ways to get attention in the press.

I have realised that it has become essential to promote your film. God forbid, if a film doesn't run, I shouldn't be blamed for that.

I drove around New York when we did the upfronts and when we premiered 'Fargo,' and they crocheted a sweater for a double-decker bus and drove it around.

I want to be the best advocate and promoter for poetry that I can be.

I got some media coverage for using the tail, the ear, the oink.

Watteau is no less an artist for having painted a fascia board while Sainsbury's is no less effective a business for producing advertisements which entertain and educate instead of condescending and exploiting.

When the book is over, I think of innovative marketing ways to reach to a larger audience. I think wine and cheese book launch parties are a waste.

It's difficult to market and promote a new show that no one has heard of with a not unique title.

The truth is an artist like me who doesn't get the type of promotion that we see more commercial artists receive, and especially in this climate of the music business, you have to be creative about how you promote yourself.

The theatrical marketplace is a challenge. What do you have to do to get someone to purchase a movie ticket to your movie? You have to do something that they've never seen before; you've got to enthrall them in a new way.

I would say my whole universe is probably categorized as guerilla marketing. For a long time, I had a line which was, 'Whenever I hear the word 'marketing,' it makes me throw up a little bit in my mouth.'

I'm just really excited to promote the movie [I know The Chair ] and the show in a different way, and not just the typical Hollywood way, which I don't think I'll ever fit into.

I worked a lot on our album cover, and I didn't just want to post it on our website one day and move on. We wound up breaking it into 18 pieces and hiding them on fan sites all over the Internet and then posting clues, so fans could put together the puzzle.

I've a lot of respect for what people are doing here in Manchester, to promote the city's creativity and Aviva Investors Manchester Art Fair has played a big role in that. I'm glad to bring my work to the North West.

We wanted to do something different and have a surprise release. At first, naturally, the label was getting a little scared about that, because they wanna sell records, and a surprise release means it might not go as quickly.

So for me, I had to get something going to promote the new project that I got. I decided to come with the 'Lost Jewelry' EP, which is a mixtape but it's more sexier because it's all fresh music.