Richard Schickel Quotes
The current moguls understand that true media power lies not in firing up our outrage, as Hearst did, but in befuddling it or tranquilizing it with new toys. The idea is to render us passive so that they can exercise their power to sell us a bunch of stuff we mostly don't need and mostly don't want.
Topics
Consumer Behavior, Consumerism, Anti-Consumerism
Lying
Exercise
Media Control, Media Ownership, Media Concentration
Media, Journalism & The Press
Advertising Power
Commercial Influence
Consumer Culture
Consumer Manipulation
Distraction Tactics
Manipulation Tactics
Manipulative Marketing
Media Manipulation
Media Moguls
Media Power
Passive Consumption
Citations
Schickel, Richard. "William Randolph Hearst." Time, 13 Apr. 1998.
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Richard Warren Schickel was an American film historian, journalist, author, documentarian, and film and literary critic. He was a film critic for Time magazine from 1965–2010, and also wrote for Life magazine and the Los Angeles Times Book Review. His last writings about film were for Truthdig.