Sundar Pichai Quotes

The fundamental truth for developers is they will build if there are users.

Generally, our approach with products at Google is to first develop the right user base and then to figure out what's the right experience for the ads.

One of the hard parts about building a service that you use yourself is that it's easy to forget what it was like the very first time someone signs up. Every once in a while, I'll create a brand new account and give it a try and see how hard it is to find things that I really love, see if I'm using it or thinking about it differently.

We obviously try to be in tune with what our users want.

Ultimately, you have to provide value to the user.

Companies in Silicon Valley invest a lot in understanding their users and what drives user engagement.

With 100 million people, somebody is using your product in some interesting way. If you change it... you're going to break some use cases.

Our management team strongly believes that the key opportunity of our business does not only come from just the increase in terms of number of users but also how we continue to enhance the value of our platform for our users.

We're trying to do something so that when the average person uses Pinterest, it has to make the service better.

Knowing how people will use something is essential.

My sweet spot is figuring out how to make a product that people love and how to refine it to make them love it more. All the rest is business noise.

Reducing a product's definition to a list of features and functions ignores the real opportunity - orchestrating technological capability to serve human needs and goals.

You may be trying to drive in a particular direction that people don't necessarily understand at first. In our case, we knew the users we had in mind for this product. So in the early days, we looked at our customers, really just testers at that point, and we paid extra attention to the teams we knew should be using Slack successfully.

What I tell founders is not to sweat the business model too much at first. The most important task at first is to build something people want. If you don't do that, it won't matter how clever your business model is.

If you watched companies such as Sony and Samsung grow, they focused first on features and then on industrial design, which made their products look and feel better.

It's not 100 per cent clear to me what's working about Snapchat.

The problem with Myspace was always that it was never as strong a product as it needed to be. It left itself vulnerable to competition. It was only a matter of time before someone created something better.

What happens to the Microsofts, Oracles and IBMs of the world is that when they get big enough, they don't think they need to bring that same level of focus and energy to the end-user experience.

What I try to do is factor in how people use computers, what people's problems are, and how these technologies can get applied to those problems. Then I try to direct the various product groups to act on this information.

I think that building any product that has a lot of user loyalty is a bit like making a sequel to a great movie or video game - people generally want 'more of the same thing, except better and different.'

The role of designers and product makers is to really become much better editors. What kind of functionality is actually needed - and truly delightful - to consumers? Remove all the extraneous stuff.

Wherever we are seeing something getting used, that to us is an early indicator that there might be something that people want. And then let's figure out how to make that great. And then let's go figure out monetization.

You can build a filter app get people really excited, but the way to keep them is to provide long-term value. Long-term value is, in fact, being its own network.

Integrating breakthrough technology into everyday products is always a challenge; at the same time, this is exactly how design makes tech products easily adoptable in life.

I love that our engineers are first and foremost 'Instagram' users.