Charles Pelly Quotes
I think there could be more experimentation if car companies didn't have to make such huge volumes. If you're making 300,000 vehicles, you have to play it safe. Ultimately, the companies want to make customized cars, and they are all working on ways to do that. Experiments with structural systems are usually about that.
Citations
Pelly, Charles. Interview. Automotive News, Crain Communications, 2005.
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Charles W. Pelly, commonly Chuck Pelly, is an American industrial designer. Pelly is best known for founding the global design consultancy DesignworksUSA.
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