Ivan Chermayeff Quotes


Good design should follow looking into the products and reputation of clients who approach you, but this does not mean you have to follow them into bed.


Citations

Chermayeff, Ivan. The Designer Says: Quotes, Quips, and Words of Wisdom, edited by Sara Bader, Princeton Architectural Press, 2013.

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Ivan Chermayeff
Ivan Chermayeff
  • Born:
  • Nationality: American
  • Profession: Politician

Chermayeff & Geismar & Haviv (formerly Brownjohn, Chermayeff & Geismar and Chermayeff & Geismar) is a New York-based branding and graphic design firm. It is currently led by partners Tom Geismar and Sagi Haviv.