Yves Behar Quotes

Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.

As designers, we have a great responsibility.

I think a lot of times people design restaurants with flash in mind. I think you should design restaurants with function in mind. Make sure it's functional and works with what you're trying to accomplish. Design can come later.

Design must be functional, and functionality must be translated into visual aesthetics without any reliance on gimmicks that have to be explained.

Design is not for philosophy it's for life.

I think that the point of being an architect is to help raise the experience of everyday living, even a little. Putting a window where people would really like one. Making sure a shaving mirror in a hotel bathroom is at the right angle. Making bureaucratic buildings that are somehow cheerful.

Design should not dominate things, should not dominate people. It should help people. That's its role.

Design must reflect the practical and aesthetic in business but above all... good design must primarily serve people.

Beauty is assailed from two directions - by the cult of ugliness in the arts, and by the cult of utility in everyday life.

I not only enjoy it, I think, how do you design things that are applicable to life - unless you live it?

Design is a conscious and intuitive effort to impose meaningful order. Design is both the underlying matrix of order and the tool that creates it.

When you say 'design,' everybody thinks of magazine pages. So it's an emotive word. Everybody thinks it's how something looks, whereas for me, design is pretty much everything.

I design for real people. I think of our customers all the time. There is no virtue whatsoever in creating clothing or accessories that are not practical.

I've never seen bad drawing destroy a good idea. On the other hand, I've never seen a good drawing save a bad idea.

In any architecture, there is an equity between the pragmatic function and the symbolic function.

Our guiding principle was that design is neither an intellectual nor a material affair, but simply an integral part of the stuff of life, necessary for everyone in a civilized society.

A painting doesn't have to have a real usability other than you looking at it. Obviously, a car, an engine, or battery has to fit people's needs.

Good design to me is both appearance and functionality together. It's the experience that makes it good design.

Accessible design is good design.

I think taking design out of the studio and really having a relationship with the people that you're making it for really convinced me of how powerful a thing design is. It's not just an aesthetic decoration.

More than trends, consumers need functionality. Everything needs an element of fashion, but that's more like a spice.

But I don't think that sculpture belongs in everyday life like a table does, or like a chair.

Can works be made which are not 'of art'?

My designs are meant to attract the hand as well as the eye.

The only important thing about design is how it relates to people.