David Karp Quotes

The difficult part for us is adding features without making the product more complicated.

The absence of clutter is just a clutter-free product. That's not simple.

I like games that are simple. Not games that are trivial, but also not games that require you to invest a week or to relearn something. I like games that you can just pick up, sit down in front of, and get going.

To every problem, there is a most simple solution.

There are two ways of constructing a software design: One way is to make it so simple that there are obviously no deficiencies, and the other way is to make it so complicated that there are no obvious deficiencies. The first method is far more difficult.

Steve Jobs gave a small private presentation about the iTunes Music Store to some independent record label people. My favorite line of the day was when people kept raising their hand saying, "Does it do [x]?", "Do you plan to add [y]?". Finally Jobs said, "Wait wait - put your hands down. Listen: I know you have a thousand ideas for all the cool features iTunes could have. So do we. But we don't want a thousand features. That would be ugly. Innovation is not about saying yes to everything. It's about saying NO to all but the most crucial features.

Making a product better often requires removing features.

Goal we've always had for design at Apple is to create solutions that are inevitable.

With the Solaris, however, I wanted to design a very simple, elegant dress watch

There is no one "root of all evil" in software development. Design is hard in many ways. People tend to underestimate the intellectual and practical difficulties involved in building a significant system involving software. It is not and will not be reduced to a simple mechanical "assembly line" process. Creativity, engineering principles, and evolutionary change are needed to create a satisfactory large system.

Keep it simple: In general, interfaces should use simple geometric forms, minimal contours, and a restricted color palette comprised primarily of less-saturated or neutral colors balanced with a few high contrast accent colors that emphasize important information. Typography should not vary widely in an interface.

"Simple" is a tricky word, it can mean a lot of things. To us, it just means clear. That doesn't always mean total reduction, or minimalism - sometimes, to make things clearer, you have to add a step.

There's an applied style of being minimal and simple, and then there's real simplicity. This looks simple, because it really is.

We try to solve very complicated problems without letting people know how complicated the problem was.

When a young man, I read somewhere the following: God the Almighty said, 'All that is too complex is unnecessary, and it is simple that is needed.' So this has been my lifetime motto – I have been creating weapons to defend the borders of my fatherland, to be simple and reliable.

Architecture was my way of expressing my ideals: to be simple, to create a world equal to everyone, to look at people with optimism, that everyone has a gift. I don’t want anything but general happiness. Why is that bad?

There is no "era" of simple, focused, concept-driven identity design. There is only design that grows out of understanding audiences for specific problems, and that evolves from an idea. This is an approach that does not depend on any specific time period or its technology.

Any time you see signs or labels added to a device, it is an indication of bad design: a simple lock should not require instructions.

The problem is not software 'friendliness'. It is conceptual clarity. A globe does not say, 'good morning'. It is simple and clear, not 'friendly'.

The main problem with this great obsession for saving time is very simple: you can't save time. You can only spend it. But you can spend it wisely or foolishly.

Regarding language as an apparatus of symbols for the conveyance of thought, we may say that, as in a mechanical apparatus, the more simple and the better arranged its parts, the greater will be the effect produced.

Surely, nothing can be more plain or even more trite common sense than the proposition that innovation [...] is at the center of practically all the phenomena, difficulties, and problems of economic life in capitalist society.

Our Constitution is so simple and practical that it is possible always to meet extraordinary needs by changes in emphasis and arrangement without loss of essential form.

Buy low and sell high. It's pretty simple. The problem is knowing what's low and what's high.

Simple and intuitive design is what inspires and drives me.