Unai Emery Quotes

I don't just shoot videos and post them. If it was that easy, everyone would be doing it.

I enjoy the process of adding elaboration into games and like to communicate with users through the details I create.

We talked a lot about The Best Intentions and how we could shoot certain scenes in different ways with slightly different bits of dialogue and information, so that later on, we could cut the piece more easily and it would still feel complete, even though it was shorter.

People think that you upload a video, and it goes viral, and then you're a YouTube star, and I'm like, 'Nah, no.' In total, with all of the channels I've done, I've uploaded anywhere from 400 to 1,000 videos to the Internet, and each one of those takes a whole day to make.

And initially, a lot of companies avoid trying to make a really radical new kind of title for a new system, because that would involve learning a new machine and learning how to make the new title at the same time.

We set out to capture what was happening, and then we cut that into the series.

Your YouTube channel is your show. I think it's a wonderful platform for anyone who wants to have stronger creative control over their content, their message, their vision and their branding.

We live in a time where there's a required instant gratification from audiences. That's a fun challenge in terms of putting together this teaser, picking and choosing how much you're actually giving away.

It takes sometimes years in the market to get the tuning to the right place where your game is as compelling at level 100 as it was at level 10.

Game design has always been a secondary passion. I don't know how to program, though, so I'm at this strange crossroads where I'm like, 'I wonder if I can convince people who know what they're doing to hear me out on one of my ideas.'

I started in documentaries, and that was a great help to me with improvisation, because with documentaries, you're handed a big lump of footage, and you have to shape it and make it into a story - which I love doing.

I learned from making random little personal projects, like school projects or little GoPro montages with music. Then once I made my channel, I really improved just by making video after video.

I see games... as the ultimate combination of art and technology.

I'm a professional maker of online video and I love platform diversity of every kind.

The initial plan for Rooster Teeth is really different from the initial plan for the group, because we started as a group that was making one show: 'Red vs. Blue.'

As someone who started in the digital background, it's an easier, better, faster platform to bounce off of. You already have so much momentum, and you already have the experience. You're already comfortable being in front of the camera.

When we started doing YouTube, the goal was, hey, let's make stuff that we want to see, that entertains us.

TV is just another opportunity for me to entertain people. Although it's definitely a lot slower than the Internet, that's for sure.

I just liked making funny videos, content that people would enjoy. The likes and retweets - that was, like, a plus.

When we started out doing YouTube videos, I think we were very, very early on in terms of people doing a behind-the-scenes component.

We believe that creating a 'Mario' game is a special endeavor.

Games change by the different creatives that get involved and say, 'I have this crazy idea.'

Video is just exploding on Instagram - motion is the new filter. We're going to help people use visuals to tell their stories.

I had a friend who had done the cinematics for 'Splinter Cell: Conviction,' so he kind of indoctrinated me into the series. I did a bunch of temp stuff for him - I roughed stuff in the game for him, playing about nine characters - just so he had some character templates to work from.

One of the things I'm excited about is the observation that gamers are creators and creators are gamers too. We used to think of creators as workstation customers and think of gamers as consumers.