Biz Stone Quotes

I ended up going to do a matches program at the state for industrial design. And from there, I got hired at IDEO to joint their design team there - and basically, you are starting as an industrial designer to design products - and then kept asking the question, 'What else can design accomplish? What else can design do?'

When I studied graphic design, I learned a valuable lesson: There's no perfect answer to the puzzle, and creativity is a renewable resource.

Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it's really how it works.

The technical process which is interesting in it's own right but I think the creative process is what's more intriguing to me.

When you're designing and inventing the way I did, every minute of your life is put - every neuron in your brain into trying to think about the little code and how you can maybe have one less line of code and a little bit more straightforward from the beginning to the answer. And you don't have time to think about companies and products and how would I build this. So Steve Jobs and I were a very necessary pair.

Design is a thinking process that starts in the head and with sketches. Thinking cannot be done by a computer.

Everything starts with design.

Everyone wants to be a designer.

Everything at Apple can be best understood through the lens of designing. Whether it's designing the look and feel of the user experience, or the industrial design, or the system design, and even things like how the boards were laid out.

That was always my frustration with so many of these shows, because design is not an ambush... it's a relationship. You have to know how people move and live and work to be able to design for them.

I think it's really important to design things with a kind of personality.

If I was influenced by anything, it was architecture: structure having to do with logic. If you don't do it right, the whole thing is going to cave in. In a certain sense, you can carry that to graphic design. Fortunately, however, nobody is going to die if you do it wrong.

It's incredibly exciting to know people are using and living with the things I create.

So if I want to buy a light in a shop and I don't find a light that I like, I think to myself what would I like? What would I like to buy? Then I started to imagine and design it for myself a lot of the time.

It's not enough to have a hacker culture anymore. You have to have a design culture, too.

Design is not just what it looks like and feels like. Design is how it works.

Design is nothing if not decision making.

Recognizing the need is the primary condition for design.

As an industrial designer, you design the thing by yourself, and then it goes away from you, whereas fashion is in constant relation to the body and to psychology. It makes it more complicated, and it makes it more challenging.

Good design begins with honesty, asks tough questions, comes from collaboration and from trusting your intuition.

Creating something is all about problem-solving.

Ever since I was young I loved making things and being part of the design process.

We don't design by calculator or by demographics or anything like that. We really are a group of creative, sensitive people. We have our charmed little world where we get to make things. We're really lucky.

A designer is someone who constructs while he thinks, someone for whom planning and making go together.

Willem de Kooning as an artist is insane, Sonia Rykiel is amazing for her colour sensibility, and Ettore Sottsass was an architect and product designer who sometimes created clothes to go with his other designs.