Bobby Kotick Quotes
As business models evolve, as the way you distribute content evolves, as the ability to do things online changes in terms of pricing or trial or sample, I think we've definitely always been out in front of the rest of our competitors.
Citations
Kotick, Bobby. "Q2 2011 Earnings Conference Call." Activision Blizzard, 3 Aug. 2011.
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Robert A. Kotick (born 1963) is an American businessman who currently serves as the chief executive officer since he co-founded the organization in 2009.