Evangelism is selling a dream.
The thought of the word church and the word marketing in the same sentence makes me sick.
Most sermons sound to me like commercials - but I can't make out whether God is the Sponsor or the Product.
What is happening within Christianity is that it doesn't know it needs to promote itself.
Christ would be a national advertiser today, I am sure, as He was a great advertiser in His own day. He thought of His life as business.
Christian Deodorant: "Thou Shalt Not Smell"
The vocation of pastor has been replaced by the strategies of religious entrepreneurs with business plans.
