Persuasion Tactics Quotes

… the thug is aware that loudness convinces 60 persons where reasoning convinces but one..

There are only two means by which men can deal with one another: guns or logic. Force or persuasion. Those who know that they cannot win by means of logic, have always resorted to guns.

All propaganda must be popular and its intellectual level must be adjusted to the most limited intelligence among those it is addressed to.

It is one thing to persuade, another to command …

I'm not in love, but I'm open to persuasion.

Would you persuade, speak of interest, not of reason.

All propaganda must be so popular and on such an intellectual level, that even the most stupid of those towards whom it is directed will understand it. Therefore, the intellectual level of the propaganda must be lower the larger the number of people who are to be influenced by it.

Modi is an excellent orator - sure, anybody who spouts untruths is an excellent orator.

Incomprehensible messaging is a very important part of Russian propaganda.

Lobbying is just another form of advocacy. It’s like trying a lawsuit.

This is the secret of propaganda: Those who are to be persuaded by it should be completely immersed in the ideas of the propaganda, without ever noticing that they are being immersed in it.

It is a mistake to make propaganda many-sided, like scientific instruction, for instance... As soon as you sacrifice this slogan and try to be many-sided, the effect will piddle away, for the crowd can neither digest nor retain the material offered.

That's basically what's going on now: Everything is propaganda.

It is wise to persuade people to do things and make them think it was their own idea.

If you can make someone laugh who's dead set against you, that's the first step to winning them over to your side.

If you're explaining, you're losing.

When you have the facts on your side, argue the facts. When you have the law on your side, argue the law. When you have neither, holler.

You can anchor the mind into answering a question a certain way by giving them a totally unrelated piece of information dropped before.

Political lobbying is like propositioning women. You get slapped a lot of times, but then you get some ‘yeses’ as well.”

Even though voters overwhelmingly dislike negative ads, they do influence voters' opinions about a candidate.

I'm probably more persuasive than the next person if I want to be, but do I want to be? In my head, I just don't go there.

I believe that the will of the people is resolved by a strong leadership. Even in a democratic society, events depend on a strong leadership with a strong power of persuasion, and not on the opinion of the masses.

I may not be smart enough to debate you point-for-point on this, but I have the feeling about 60% of what you say is crap.

The public is moved by mood more than logic, by instinct more than reason, and that is something that every politician must make use of or guard against

People spend money on negative campaigning because it works.