What made Louis Vuitton famous was the quality. We don't do marketing; we just create products which are exceptional in their design and craftsmanship.
Not everyone can afford to plunk down hundreds, or even thousands, of dollars on a laptop.
My chocolate is special because it's real. My pistachios are from Italy, and the almonds are from Spain. We make our own marzipan. If I sell a product that says 'raspberry,' it's real raspberry. My plan was to make the best product possible and be the least expensive of the best chocolate makers. That's still our position.
Louis Vuitton, the world's biggest luxury brand in terms of sales, is planning to dampen its expansion worldwide and focus on high-end products to preserve its exclusive image.
Those things please more, which are more expensive.
From Brompton bikes in Australia to Bentleys in the US - the world wants what Britain has to sell.
I have high-tech tastes. If I had $100 million, I would spend it on research equipment rather than a yacht.
What we learned was that the collective glamour of a specialty store could sell a lot of merchandise.
We decided when we were building Big Machine that we wanted to be a Harley or a Ferrari.
The problem is not that the PC you need always costs more than you can afford. The problem is that whatever the price, it is still too much.
It's not unusual for a luxury company to be born from a single product and then diversify. Louis Vuitton began with luggage, and Gucci with leather goods.
We are very far from our potential, but you aren't going to see 500 stores; that wouldn't be consistent with the exclusivity of our brand. You also aren't going to see a Loro Piana perfume, glasses, or watches, because we are concentrating on our core business.
Luxury goods are the only area in which it is possible to make luxury margins.
I love working with Chanel, and long may it reign, to be honest. I hope it lasts forever.
People think of Apple as a maker of excellent premium hardware. In fact, many reviewers regard Apple devices as the best you can buy.
The taste of people with large bank accounts tends not to be on the cutting edge.
James Bond is quite serious about his drinks and clothing and cigarettes and food and all that sort of thing. There is nothing wry or amused about James Bond.
Once we are fed, heated, housed and healthy, our extra consumption inevitably has an element of luxury about it. And once luxury enters the scene, the practicalities are in trouble, as women who wear expensive stiletto heels can testify.
Shop often, shop hard, and spend for the best stuff available - logic dictates that you can make delicious food only with delicious ingredients.
Making a bougie, expensive beauty brand wasn't helping the mission or very fun for me. We can all be united by that $12 coconut balm. You don't need to charge an arm and a leg.
When you're young, luxury often means being able to buy something you really want - a high end bag or a specific car.
India now has serious fashion consumers who do not think twice before splurging on an expensive luxury product.
I work really hard to portray things that you're not going to see at Walmart.
One of the things people always ask me is, isn't it expensive to eat healthy or vegan? It can be, but isn't it expensive to live in a nice house or drive a nice car or wear nice clothes?
As I've written before, China's ability to be the assembly line to the world wasn't where its role in the global economy ended; it was where it began. An ability to make products cheaper than anywhere else gave way to an ability to make high end products more nimbly than anywhere else.
