Content Interaction Quotes

Advertising and content have always been bound together - in print, on television, and on the web. Sure, you can skip the ad - just flip the page, or press 'ffwd' on your DVR. But great advertising, as I've long argued, adds value to the content ecosystem, and has as much a right to be in the conversation as does the publisher and the consumer.

I find digital content much easier and more rewarding to interact with on screen than printed on paper.

Our goal is to put news where it earns attention, where readers can access it on every device and interact with it. We're meeting our clients' audiences where they are instead of asking them to come to us. Increasingly, that means hosting the content on social blogging sites like Medium.

My followers consistently engage with my content and rely on my recommendations for making decisions about where they travel or how they spend their leisure time. There's no space for trolls.

Engagement means that in the future there will be a lot more ways for our audience to interact with Univision content.

When we show you all these various pieces of content on the site, how frequently do you take the one that we present? And of the one you took, how frequently do you completely watch the whole series? And do you rate it, one to five stars? So if we presented it to you, and you watched it, and you rated it, that's a big win.

In the end, I don't mind how you interact with our IP as long as you're interacting with it every day.

I think economics, content, and the ability to interact with content in new and different ways are what will drive the adoption of e-books.

Television allows the audience to argue with the creator in a way you don't in a movie.