Commercial Impact Quotes

Even fairly serious moviegoers can't shake this shadow of the corporate world.

Hey, if I had my choice for social engineering, I'd declare an automatic R-rating for any movie that depicts television commercials. There's a truly dangerous influence on our children.

India may be the soul of world cricket, but IPL is its commercial heart. Just as 'Who Wants to be a Millionaire' changed the ground rules for quiz shows by injecting a massive dose of money into the equation, IPL has changed the dynamics of the cricket economy.

Television has usurped everybody from film. And so have commercials, by the way.

The question for me was, could TV actually teach? I knew it could, because I knew 3-year-olds who sang beer commercials!

It will be said, however, that protection tends to destroy commerce, the civilizer of mankind. Directly the reverse, however, is the fact.

Parents will purchase the dot-com name for their baby. We have been aware of some instances where somebody didn't name their child a particular name because the dot-com wasn't available.

I think the process of 'I Love It' becoming such a big song opened my eyes to sides of the industry that I'd never been aware of, which I wasn't so into.

One thing without any question that is true today and that is that the winner of the 28-minute commercial is President Barack Obama.

We all understand that the debasement of a nation's coinage is very pernicious and must prove disastrous to its commerce. How much more dangerous is the debasement of the spiritual coinage!

The children were singing beer commercials. If they could learn from beer commercials why can't they learn 1,2, 3 and more.

You have only 30 seconds in a TV commercial. If you grab attention in the first frame with a visual surprise, you stand a better chance of holding the viewer. People screen out a lot of commercials because they open with something dull. When you advertise fire-extinguishers, open with the fire.

If chick-lit really is taking a commercial battering, I'd suggest it's because the marketing has been done to death. Covering everything in girlie pink and putting chocolate in the title may once have been a clever Pavlovian device but now makes readers feel a bit sick.

I think a global season, moving it a bit towards summer, can only be a good thing from a playing and commercial point of view, but it would take a massive shift, and I do not know if it would happen in my career.

I'd always had the concern that being in commercials would affect my credibility when I was getting started as a TV and film actor.

The making of music is profoundly affected by the market.

To get the opportunities I've gotten has been insane. But also interesting. With the Starbucks commercial, I found it fascinating that once it was on the Internet, tons of people, especially gay people, were like, 'Why did they choose drag queens to showcase our community?'

That partially due to the world of media and commerce, the idea of a comic book has been lost in the ghetto, whereas the graphic novel is now being held up as something to aspire to and as something that's respectable for adults to read.

A lot of today's campaigns are based on optimum positioning but are totally ineffective - because they are dull, or badly constructed, or ineptly written. If nobody reads your advertisement or looks at your commercial, it doesn't do you much good to have the right positioning.