Denis Waitley Quotes

A great business has to have a conscience. You have to know who you are and who you are not.

It is difficult but not impossible to conduct strictly honest business. What is true is that honesty is incompatible with the amassing of a large fortune.

A business is seldom if ever built up except on lines of strictest integrity.

The right moral compass is trying hard to think about what customers want.

Putting people before profits is how we've tried to operate from the beginning.

I pretty much believe, as everyone in the B Team does, that business must succeed beyond the bottom line. More important than profits is how you get to them. Measuring financial earnings and losses only is definitely not enough and has led us astray from creating a better world for all.

The role of business is to provide products and services that make people's lives better - while using fewer resources - and to act lawfully and with integrity.

I discovered a long time ago that if I focus on doing the right thing for the long term to improve the lives of consumers and customers all over the world, the business results will come.

Doing good business - being ethical, being transparent, being caring, implementing values in your business - makes a difference, and you make money at the same time.

Sadness... reflecting on the proud legacy of trust and fair play on which Reliance Industries was founded by my visionary father Dhirubhai Ambani, and how far RIL appeared to have moved away from those original values.

We need to be clear when we venerate entrepreneurs what we are venerating. They are not moral leaders. If they were moral leaders, they wouldn't be great businessmen.

Corporate executives and business owners need to realize that there can be no compromise when it comes to ethics, and there are no easy shortcuts to success. Ethics need to be carefully sown into the fabric of their companies.

Business executives need to start by spelling out and communicating their values. Then they need to lead by example. This means getting rid of the bad apples and declining opportunities that bring instant wealth at the cost of selling one's soul.

There are ways of fighting for your interests. I never do something in business that I wouldn't do in life.

I am still looking for the modern equivalent of those Quakers who ran successful businesses, made money because they offered honest products and treated their people decently... This business creed, sadly, seems long forgotten.

We have a mantra: don't be evil, which is to do the best things we know how for our users, for our customers, for everyone. So I think if we were known for that, it would be a wonderful thing.

When you are led by values, it doesn't cost your business, it helps your business.

The Golden Rule finds no limit of application in business.

And also, more and more businesses really want to do the right thing. They feel better about themselves, their workers feel better, and so do their customers. I think this is equally true in the transnational corporations, but it is harder to express in those situations.

I'm proud to be associated with the value system at Berkshire Hathaway; I think you'll make more money in the end with good ethics than bad.

Sustainability includes how you run your business, and my bottom line includes how you treat your people. Sustainability starts with your staff.

So much business is based on the belief that we should do whatever we can within legal limits to make as much money as we can. Ben & Jerry's was based on values, and we try to operate a business that not just sells ice cream but partners with all our stakeholders - whether that's suppliers or customers - to bring about a more sustainable world.

Is it possible to run a big industrial corporation in a benevolent fashion? We see these days that even the hippest companies hide some rotten practices to make their profit margins work.

It's good to stand for something, to believe in something and base your business on values.

History has shown that one cannot legislate a culture of integrity. And yet, one of the paramount responsibilities and challenges of corporate leadership is to ensure such a culture.