Robert J. Fisher Quotes

Doing good business - being ethical, being transparent, being caring, implementing values in your business - makes a difference, and you make money at the same time.

I think CSR, corporate social responsibility, is something that is becoming front and center.

I'm less concerned about whether being a good corporate citizen burnishes a company's reputation. That's just an added benefit. I believe it's a responsibility, and there is no negotiating on responsibilities.

I try to create businesses that I think are not hurtful.

All company bosses want a policy on corporate social responsibility. The positive effect is hard to quantify, but the negative consequences of a disaster are enormous.

I think it's important for industry to do well. But I want them to do well and do good at the same time.

Values-based business behavior is no longer simply an interesting option - it's crucial to your survival. Once you understand your mission and values, you have a strong basis for evaluating your practices and aligning them accordingly.

A lot of people say that I'm an activist CEO. I just think I'm a responsible leader of a business.

The tech industry should make bold commitments to address pressing societal issues.

For millennials, conducting business with a purpose that goes beyond making profits is critically important in determining the kind of company they want to work for - and the kind of company with whom they are willing to do business.

As business leaders, we should not choose between profit or good; rather, we must choose to profit from good. And that requires connecting what we do with a purpose beyond profit - a reason to exist that meets our shared sense of 'doing good.'

If you're not in the business to improve society, you shouldn't be in business.

Companies and leaders are role models - not just with the business community - but in the broader world.

I wear two hats. The one is business and increasing my shareholders' value; the other is social responsibility.

The voluntary approach to corporate social responsibility has failed in many cases.

We need business to understand its social responsibility, that the main task and objective for a business is not to generate extra income and to become rich and transfer the money abroad, but to look and evaluate what a businessman has done for the country, for the people, on whose account he or she has become so rich.

It's a full on job just looking for human social responsibility.

I like to bring people together so we don't waste opportunities and resources and keep doing the wrong things when we know better. Corporate America makes great things and things that can hurt us. They have to be part of the solutions. There's nothing to say you don't make a profit by doing good.

Let's face it: we live at a time when government is less and less powerful, less and less effective, and the agent of social change, at least for the immediate future, is the corporation.

Businessmen need to understand the challenges of society and contribute to solving them.

Putting people before profits is how we've tried to operate from the beginning.

Interest in business ethics courses has surged, and student activities at leading business schools are more focused than ever before on making business serve long-term social values.

I believe very strongly that corporations could and should be a major force for resolving social and environmental concerns in the twenty-first century.

What today's business reality makes clear is that brands cannot survive in a society that is failing economically, socially, ethically, and morally.

Business practices and how we treat the planet are also in desperate need of re-humanization.