Frank Luntz Quotes

I've always operated under the notion that audiences don't always know when they're being lied to, but that they always know when they're being told the truth.

I never lie to my fans.

My thought process is I have been lied to so much by people who I thought I could trust that it motivates me to want to be as honest as possible, to project that energy, because that is how I want people to treat me.

No man has a good enough memory to be a successful liar.

For every good reason there is to lie, there is a better reason to tell the truth.

The way you build trust with your people is by being forthright and clear with them from day one. You may think people are fooled when you tell them what they want to hear. They are not fooled.

A German is someone who cannot tell a lie without believing it himself.

If you want to be thought a liar, always tell the truth.

For me, the greatest fault would be to tell somebody something I'm not.

I'm not a liar.

You can't lie to your audience. You can't lie to your fans.

Because no matter what you say in life, the truth will always be the truth. You know when someone is telling the truth, you look in the eyes. I have a tendency to believe people.

The great advantage about telling the truth is that nobody ever believes it.

It is hard to believe that a man is telling the truth when you know that you would lie if you were in his place.

The thing that I've learned, not just from writing comics but also from writing television programs like 'Law & Order,' is that you can fool some of the people some of the time - but you can't fool all of the people all of the time.

Telling lies does not work in advertising.

You tell me the truth, and I am hooked for life, because the one thing that you can't find nowadays is the person who is going to be absolutely honest with you.

There is no truth in him, and men who cannot tell the truth are not to be trusted either in public or private life.

By and large, our leaders don’t lie to us.

If you tell the truth, you don’t have to remember anything.

I never really tell lies, and sometimes it has worked against me.

We've all grown wary of being lied to online - let's face it, dudes are always exaggerating their heights - so trust is a hot commodity.

I would never lie about another professional.

Study after study shows that people are much less likely to lie to a person they consider to be honest.

Speak the truth. People will forgive an honest mistake; they won't forgive you if you lie.