Simon Sinek Quotes

I've always operated under the notion that audiences don't always know when they're being lied to, but that they always know when they're being told the truth.

For me, the greatest fault would be to tell somebody something I'm not.

You can't lie to your audience. You can't lie to your fans.

I never lie to my fans.

You tell me the truth, and I am hooked for life, because the one thing that you can't find nowadays is the person who is going to be absolutely honest with you.

No man has a good enough memory to be a successful liar.

I'm okay if everything is honest and truthful and relatable. If it's fabricated and ill-motived, it's not good.

For every good reason there is to lie, there is a better reason to tell the truth.

You cannot tell an audience a lie. They know it before you do; before it's out of your mouth, they know it's a lie.

It is such a relief to be told the truth.

The way you build trust with your people is by being forthright and clear with them from day one. You may think people are fooled when you tell them what they want to hear. They are not fooled.

Kids know when you're pulling a fast one, storywise, and I think that even when they're being entertained, children want to hear the truth, just like adults do.

A German is someone who cannot tell a lie without believing it himself.

If you want to be thought a liar, always tell the truth.

I'm not a liar.

I pefer an ugly truth to a pretty lie. If someone is telling me the truth that is when I will give my heart.

Sincerity: if you can fake it, you've got it made.

Because no matter what you say in life, the truth will always be the truth. You know when someone is telling the truth, you look in the eyes. I have a tendency to believe people.

The great advantage about telling the truth is that nobody ever believes it.

People often think I'm a faker, but I'm usually honest, in a certain way - in such a way that often nobody believes me!

It is hard to believe that a man is telling the truth when you know that you would lie if you were in his place.

I want to live in my truth. Tell me you don't like me, and I know it. But when you don't tell me, and you work behind my back, it's a lie, and I don't know how to fight that.

The thing that I've learned, not just from writing comics but also from writing television programs like 'Law & Order,' is that you can fool some of the people some of the time - but you can't fool all of the people all of the time.

Telling lies does not work in advertising.

There is no truth in him, and men who cannot tell the truth are not to be trusted either in public or private life.