Gretchen Whitmer Quotes

Memo to White House: Calling voters stupid is not a winning strategy.

When you have an election campaign, it has to be simple and something everybody can relate to.

There are a lot of different demands on the campaign trail, but what matters most is that you connect with voters and take the time to really hear their concerns.

Campaigns fail if they waste resources courting voters who are unpersuadable or already persuaded. Their most urgent task is to find and persuade the few voters who are genuinely undecided and the larger number who are favorably disposed but need a push to actually vote.

The important things that in a campaign we talk about, let us not forget that once the election is over.

A political campaign should be an education for both the voters and the candidates.

was probably the last campaign where the candidate went out personally to the people.

It's about going to where your voters are.

The weakness that our campaign and that I had is we weren't effective in taking my message primarily to minority voters.

You've got to get out and talk to voters, and you've got to let them know who you are. Talk with them, listen to them, and let them know how you're going to fight for them.

You cannot win an election without a fight.

I think any good government will target on the finishing date, that is, the polling day and make sure that their strategy is strong and in place to get them successfully re-elected.

Unsurprisingly, the poll-takers don't talk a lot in public about the ignorance of the electorate on political and public policy matters. And the politicians are not going to disclose the, let's say, limited body of knowledge in their constituencies. You don't get elected calling your voters airheads.

That's the trouble with trying to influence an undecided voter. First you have to find one.

In terms of the ability to go out and win - this is why you have campaigns. You go out, and you take your issues to voters, and you put them out there, and people respond, or they don't.

There are three opportunities that you have during a general election campaign where you can substantially move the needle of public opinion. One, is your convention speech; two, are the base; three, is the selection of your vice president.

In New York, we had primary elections for mayor. To improve their chances, all five candidates changed their name to Rudy Giuliani.

Of course we are looking to win support across every section of society. We win support by speaking to voters on the issues they most care about.

Candidates are making lasting impressions on voters, not just primary voters, in how they campaign.

I just think, you know, when we talk about a politician, I think a person has to be themselves. Let the voters see the real you.

I have been overwhelmed by the response that I have received on the doorstep during this campaign.

Politicians are good listeners. Because if they're not, they aren't politicians for very long.

I happen to think it's the politics that makes you electable, but the reason for that is politicians sometimes talk about electability as if it's just a matter of conning the public. Actually, it's a matter of persuading the public, and in my experience, usually, the public gets it right.

Every election is a matter of definition.

In something as important as an election, a little name-calling sometimes breaks out.